Home
Latest
E-paper
Companies
Industry
Economy
Blueprint
Finance
Markets
Budget
India News
Politics
External Affairs Defence Security
World News
Opinion
Technology
Immigration
Specials
Partner Content
Sports
Cricket
Lifestyle
Entertainment
Social Viral
Health
BS Decoded
Books
Education
Newsletters
Web Stories
BS at 50
Multimedia
Sudoku
Crossword
BS Apps
Management
Premium
Indulgence
Explore Business Standard
BFSI Insight Summit
Events
About Us
BS Support
Popular Search
The author is vice-chairman and managing director, Equirus group
Is GenAI causing a Manchester moment for IT services?
Rising GenAI adoption could erode India's IT labour arbitrage model and pressure service revenues, unless firms pivot to IP, product innovation, and higher-value tech