App Usage

TikTok has set up a new US joint venture with American investors to avoid a ban; Adam Presser will lead the unit as CEO, but the move has sparked privacy concerns and a spike in app deletions

The company currently has a global base of over 450 million users, whereas the active users in India are pegged at 235 million

The new options enable age verification on Instagram through supported documents or recorded selfie video. In lieu of new options, the previous social vouching option has been deprecated

Tata Neu app has been downloaded by over 11 million users as per the data from App Annie, a mobile app tracking platform

Time spent on messaging, social apps grew by an impressive 52% in India compared to 44% globally