DSG Consumer Partners

French cosmetic major L'Oreal on Tuesday announced a strategic investment in DSG Consumer Partners IV, the fourth fund of Singapore-based venture capital DSGCP, without disclosing the amount. DSG Consumer is focused on growing consumer brand startups across Southeast Asia and India. "Through this investment, L'Oreal will support early-stage entrepreneurs building the next generation of insurgent consumer businesses across the beauty value chain," said a joint statement. The investment was made through L'Oreal's corporate venture capital fund BOLD (Business Opportunities for L'Oreal Development). According to L'Oreal, the Southeast Asia and India region has many fast-growing, most populous and young demographic markets of the world. "The future of consumer brands will largely be shaped in these markets. So it's important to build a strong connection to its dynamic ecosystem of disruptors and invest in promising consumer brand startups," said Vismay Sharma, President of L'Oreal Sout

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Over the next 20 years, we expect to see more fragmentation in brands, said Shahdadpuri

When we first started DSGCP, we agreed to be opportunistic and refine the strategy once we were in the market: Deepak Shahdadpuri