Since its launch, the fund has already invested in 10-12 startups, with several being led by first-generation founders in Tier-II and Tier-III cities, according to the firm
IAN has invested in start-ups like FarEye, Fab Alley, HungryZone, Staqu etc. In 2020, IAN exited 3-4 companies after registering 15 times growth on the invested capital
Besides traditional trade channels like supermarkets and restaurants, Coolberg is available across 12,000 outlets, including some at offices, colleges and airports