IPG Mediabrands

IPG has a presence in India through IPG Mediabrands India. Globally, WPP, Omnicom, Publicis Groupe, and IPG form the 'Big Four' of the advertising world

IPG, Dentsu have informally spoken to their advertisers

The move comes as most media agency networks including GroupM, Publicis Media, and Dentsu Aegis Network (Dentsu) investing heavily to improve their digital and data capabilities in India

Agency ties up with MediaMath to launch data management platform in India