Pedigree

Pet market boom

Rising incomes, better support services and need for companionship are among factors driving this boom

Updated On: 13 May 2020 | 11:22 PM IST

Dogged ambition: What makes Pedigree's ad campaign one the best

Pedigree is a powerful reminder about the original duty and power of advertising - to sell, and to beautifully and persuasively sell, says Narayan Devanathanm, Group Executive Officer, Dentsu Branded

Updated On: 02 Jun 2019 | 11:53 PM IST