Victoria’s Secret

Victoria's secret swaps angels for 'what women want': Will they buy it?

The embattled fashion giant is attempting an extreme brand turnaround

Updated On: 18 Jun 2021 | 1:19 AM IST

Despite cultural cachet, Victoria's Secret losing share to other brands

The lingerie company has clung to the idea that women should look sexy for men. And sales are plummeting

Updated On: 17 Nov 2018 | 8:28 PM IST

How the 'Bralette' has upended Victoria's Secret

Retailer promotes bras without padding as it responds to athleisure trend, slowing core biz growth

Updated On: 21 Apr 2017 | 12:02 PM IST