 "From Deepika Padukone to Aamir Khan, celebrities walk the start-up lane")
Apart from venture capitalists, serial entrepreneurs and high net-worth individuals, Indian start-up ecosystem is also seeing huge interest from celebrities, mostly from films and sports world.
This year alone, at least half a dozen movie celebrities and sports stars like Aishwarya Rai Bachchan, Sunil Shetty, Akshay Kumar and M S Dhoni have pumped in money into start-ups operating in sectors such as ride-sharing, health and fitness, and fashion, among others. Celebs like Deepika Padukone and Yuvraj Singh have, meanwhile, become serial investors and have set up investment arms to grow their wealth.
Experimenting with a new career option, Olympic gold medalist Abhinav Bindra has set up a venture fund called Shooting Stars to back start-ups. Business Standard looks at some of the famous investment innings by such personalities and where the investee companies stand now.
This year alone, at least half a dozen movie celebrities and sports stars like Aishwarya Rai Bachchan, Sunil Shetty, Akshay Kumar and M S Dhoni have pumped in money into start-ups operating in sectors such as ride-sharing, health and fitness, and fashion, among others. Celebs like Deepika Padukone and Yuvraj Singh have, meanwhile, become serial investors and have set up investment arms to grow their wealth.
Experimenting with a new career option, Olympic gold medalist Abhinav Bindra has set up a venture fund called Shooting Stars to back start-ups. Business Standard looks at some of the famous investment innings by such personalities and where the investee companies stand now.
One subscription. Two world-class reads.
Already subscribed? Log in
Subscribe to read the full story →*Subscribe to Business Standard digital and get complimentary access to The New York Times
Smart Quarterly
₹900
3 Months
₹300/Month
SAVE 25%
Smart Essential
₹2,700
1 Year
₹225/Month
SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months
Super Saver
₹3,900
2 Years
₹162/Month
Subscribe
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
SAVE 25%