Women spend 18% of their salary every year on work clothes

Seven out of ten women are under pressure to dress to get noticed, found the survey carried out by Brother UK

Image
Press Trust of India London
Last Updated : Jan 25 2013 | 5:33 AM IST

Women spend 18% of their yearly income on their working wardrobe, as they feel the pressure to look good at work, a new research has found.

Competitive dressing in the workplace is fast increasing and women spend 18% of their salary - an average of 341 pounds a month - on their working clothes.

Seven out of ten women are under pressure to dress to get noticed, found the survey carried out by Brother UK, a company that supplies office products.

One in four women said they have consciously changed the way they dress to compete with colleagues and 60% have bought new clothes to help them further their career.

Women also admitted labelling their colleagues based on their office attire.

Over half of women admitted they judged their female colleagues based on what they wear to work and over a third worry about what people would think if they wear the same clothes too often.

"This research shows how important office appearance is, and how women are consciously using clothes as tools to get ahead," Grace Woodward, celebrity fashion stylist who worked with Brother on the study, said.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Oct 02 2012 | 2:18 PM IST

Next Story