Answers to last week's quiz (#217)

 

1. What is frugal engineering better known as? Name the person who coined this term.
   Gandhian Engineering, a term coined by Carlos Ghosn 
    
2. On whose idea did IBM and Eastman Kodak make a drop error during the 1930s? Also explain what a drop error is.
   The term used when a company drops an idea which turns out to be successful. Xerox picked up Chester Carlson’s invention after IBM and Kodak refused it. 
    
3. What is common to dim sum, maple, kimchi, yankee and bulldog?
   Names of bonds issued in foreign currencies. Dim sum is from China, Maple from Canada, Kimchi from Korea, Yankee from USA and Bull Dog from the UK. 
    
4. What do you get when you connect the companies Microsoft Corporation and Hewlett-Packard with 48 days?
   Microsoft pulled the plug on its Kin mobile phones and HP killed its TouchPad tablet 48 days after launching them 
    
5. To which category do these erstwhile brands from India belong: NP007 and Big Fun?
   Chewing Gums 
    
6. The origin of this commonly used term probably dates back to the 1975 Ramesh Sippy film Sholay. HUL used the term for one of its brand campaigns, and a restaurant in London is named after it. What is this term?
   Dishoom Dishoom. HUL used it for its Pepsodent ads and it is also an Indian restaurant in Covent Garden, London. 
    
7. What is common to country music singer Kenny Rogers and Asha Bhosle?
   They both founded restaurant chains that were named after them: Kenny Rogers Roasters and Asha’s 
    
8. “Caring for Excellence” is this company’s motto and the name of one of its brands when translated in German in all probability means “from the Alps, with love”. Name the company and the brand.
   Perfetti Van Melle and Alpenliebe 
    
9. This brand is the result of 32 years of research by a Japanese company. It is a writing instrument with thermosensitive ink that can be erased by rubbing with the pen’s end stub like a pencil with an eraser. Name the brand. 
   Frixion from Pilot, Japan 
    
10. Identify the brand from its mascot below and also mention the geometric form in which its products are produced.
    Pringles chips are known for their famous double-saddle shape, which is actually a hyperbolic paraboloid

There were 14 all-correct entries for the strategist quiz #217. The winners who will receive a copy of Instant Self-Hypnosis are U S Narayana Bhat, Mumbai; Murthy V S, Nellore; Sanjit Dutta, Lucknow; K V N Aditya, Kakinada; Karuna P, Bangalore; Arvabai Kalimuddin, Kolkata; Ranjit Kamat, Mumbai; Anbazhagan M, Chennai; M Kavitha Sri, Chennai; Mahtab Alam, Patna. U S Narayana Bhat also wins Rs 2,000.