The Strategist Quiz (#457)

1. The ideal exchange rate for India is neither strong nor weak, just right. Typically, market forces get you to this __ rate, also the name of a fairy-tale character created by an English poet of the Romantic school and one of the "Lake Poets".
    
2. Ian Fleming drew inspiration for the James Bond character Q from the Quartermaster in the army and also the deceptive Q-ships used during the WW-II. Name the company that has drawn inspiration from this character and is named after it. Also name the person who gave it its purpose.
    
3. This business group owes its origins to a pharmacy set up in Guangzhou in the 1820s that later became a chain run out of Hong Kong and took the name of a British doctor who joined it as a manager. The doctor set up a scholarship to support a local medical school in which renowned revolutionary Sun Yat Sen was a beneficiary. Name the business group and the pharmacy chain.
    
4. The chairman of which company in his letter to the shareholders makes this mention, "We think Mr. Modi can transform India, particularly if he gets re-elected for two more terms, as we think he will"?
    
5. This company entered the pet care business way back in the 1930s after it bought a dog food brand called Chappie in Europe. Name the company.
    
6. Name the brand that has vocalist Arijit Singh in an online-only music video that features vocals and sounds the car makes or people make by interacting with it. In all, 118 sounds are captured and harnessed in this visual-aural symphony.
    
7. It is a fashion apparel now sold by Tommy Hilfiger, Levi's and other brands. It has been around from the 1790s. It was referred to as a cheap, coarse thick cotton cloth, often coloured blue but sometimes white, worn by sailors and poor people in a dockside village near Bombay. Later it was exported to the UK where it finally got its current anglicised name. Name it and the place of its origin.
    
8. This company wanted to name its new product through crowd-sourcing. It received more than 37,000 suggestions during a three-day activity recently. Three names were shortlisted - Adore, Civet and ___. The last name was chosen after it asked people to vote. Name the brand and the company.
    
9. This country's motto is "Pro Mundi Beneficio" which translates to "For the Benefit of the World". Ironically, it was in the news for the wrong reasons.
    
10. Whose logo is this?

 

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: April 5 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. The winner is chosen on the basis of the first correct entry received.

 

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