The accident took place late last night when the victims were returning to Harda from Indore after doing some marriage-related shopping, police saod.
The deceased were identified as - Pankaj Agrawal (38), Sourabh Bansal (22), Rajat Rajput (25) and Mohan Mehra (23), Kantaphod police station's sub-inspector said.
The truck driver fled after the accident, police said adding that a case has been registered in this regard and further investigations were on.