Dr Reddy's launches pain relief spray in Indian market

The spray will be available across the country in two sizes

Dr Reddy's launches pain relief spray in Indian market
Press Trust of India New Delhi
Last Updated : Nov 02 2015 | 1:31 PM IST
Drug major Dr Reddy's Laboratories has launched a pain relief spray under 'Nise D Spray' as part of its plans to bolster presence in Indian over-the-counter (OTC) market.

The spray will be available across the country in two sizes -- pocket pack at Rs 99 and home pack for Rs 130 -- Dr Reddy's Laboratories said in a statement.

Dr Reddy's EVP and Head Branded Markets (India & Emerging countries) M V Ramana said: "Nise D Spray marks our entry into the new segment and further boosts our OTC portfolio."

Also Read

Nise D spray offers quick and targeted pain killing, the company said.

Dr Reddy's said that as per A C Nielsen Retail Measurement Study MAT August 2015, the market for pain relief products in India is approximately Rs 1,700 crore.

The stock of Dr Reddy's Laboratories was today trading at Rs 4,278 in the afternoon trade on BSE, up 0.20 per cent.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Nov 02 2015 | 1:22 PM IST

Next Story