ESPNcricinfo celebrates record-breaking traffic in March

ESPNcricinfo enjoyed a record-breaking March around the globe, buoyed by the fans interest in the first portion of the ICC Twenty20 tournament and the Asia Cup.
According to data from independent research firm ComScore, Fans in India logged more than 350 million minutes of time with ESPNcricinfo in March - nearly seven times the amount of its nearest competitor, and a 92 percent increase compared to 2013.
Fans spent more time with ESPNcricinfo's content than the next nine major sites combined, and had more than double the unique users of its nearest competitor (nearly as many as the next three competitors combined).

For the month, ESPNcricinfo's Average Minute Audience (the average number of fans on the site in any minute of the month) was more than 7,800 Indian fans - more than six times the closest competitor.
The site's leadership extended outside of India as well. Globally, cricket fans logged more than 1.1 billion minutes with the authoritative cricket site in March, a new record for the brand and a 149 per cent increase on last year's total.
In fact, the site captured more than 75 per cent share of the time spent by fans with the cricket category throughout the month. ESPNcricinfo's total reach was more than that of the next five competitor sites combined and the brands Average Minute Audience globally was more than 25,500 people.

ESPNcricinfo remained the world's number one cricket website, with more users, minutes and page views than any other online cricket site in the world. The 14.6 million unique visitors to ESPNcricinfo is the second highest ever recorded for the site.