Modi, who is the BJP Election Campaign Committee Chairperson, will speak at the closed-door session tomorrow on the use of social media and modern technology to reach out to the young and first time voters.
He has maintained in earlier interactions with the party leadership that this section of voters is desperate for change. The number of people below the age of 35 is estimated to be around 65 per cent of the total population.
BJP is also holding a one-day conclave on August 18 for its state unit presidents and office-bearers here. Modi and top central leaders will be addressing this gathering. The party is likely to get a feedback on the progress made in formation of various teams from booth-level committees and above.
The issue of reaching out to prospective voters will also be discussed with the state unit chiefs and general secretaries.
The party is also working on reaching out to voters through the conventional routes of holding public rallies and door-to-door campaigns.
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