FMCG major Nestle India today said it will launch breakfast cereals in India this year in line with its vision to introduce products rooted in nutrition and health.
Nestle Breakfast Cereals' launch in India is set to intensify the competition in the segment, which is dominbated by Kellogg's, PepsiCo and homegrown Bagrry's.
Nestle India said it will add Nestle Breakfast Cereals from Cereal Partners Worldwide (CPW) to its existing portfolio this year in India
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