Sequoia leads $7.5 mn funding in video platform 90 Seconds

Cloud video production platform 90 Seconds today announced it has raised USD 7.5 million in Series A financing led by Sequoia India.
The round was supported by SKY TV NZ, Airtree Ventures, Beenext and Fotolia.Com (sold to Adobe for USD 860 million) and the founder of the platform Oleg Tscheltzoff, will accelerate 90 Seconds' global expansion as the market leader in cloud video production, Sequoia said in a statement here.
90 Seconds reduces the complexity of video production, giving brands and agencies access to a marketplace of creatives, and an automated, end-to-end suite of workflow tools.
"We are excited to work with new and existing investors who understand the opportunity 90 Seconds has to completely change the global video production landscape," Founder and CEO of 90 Seconds, Tim Norton said.

90 Seconds marketplace enables easy discovery of more than 5,000 video creative professionals in over 70 countries across 40 categories including videographers, directors, editors, producers, animators, drone operators and photographers.
These creatives can collaborate on a comprehensive software platform which allows customers the ability to purchase, plan, shoot, edit and review professional videos across the globe - all online or from their mobile.

India is a key growth market for 90 Seconds and the company's current 100 creative freelancers in India will grow to over 500 in the next six months, the statement said.
The team will be spread out across Mumbai, Delhi, Hyderabad and Bengaluru, it added.

90 Seconds has so far produced over 100 videos for companies such as Rolls Royce, Cricket Australia, Financial Times, Oracle, JLL and Exxon Mobil as there is an increase in demand for localised Indian content for large multi-nationals from the 90 Seconds SEA and Australian offices.