But such photo-ops are now over. The popular ski resort of Zermatt has banned tourists from posing for photos with the famed search and rescue dog, following complaints that some of the Saint Bernards were kept in miserable conditions.
Swiss animal protection group PSA had called for the ban, saying that some dogs used in Zermatt were not taken for walks and were left "for long periods without food or water".
"They are made to wait long hours in the cold outdoors for photographs," said PSA in a report.
The head of Zermatt commune Christoph Burgin, told AFP that the ban took immediate effect, although some contracts with Japanese visitors "may involve one or more photo shoots this summer".
PSA has volunteered to take in any ill-treated dogs and a foundation which breeds Saint Bernards in a nearby monastery too has made a similar offer.
Saint Bernards, which are often depicted with a barrel of rum under the neck, were bred for mountain rescue.
Switzerland has one of the world's toughest animal protection laws.
Social animals such as budgies have to be kept in pairs and those wanting to get rid of a goldfish cannot simply flush it down the toilet -- it must be knocked out, killed and then properly disposed of.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
