Answers to The Strategist Quiz (#530)

Answers to The Strategist Quiz, September 21, 2017

1. The Swiss Army was notable for its service in foreign armies, especially the armies of the Kings of France, throughout the Early Modern period of European history. Their service as mercenaries was at its peak during the Renaissance, when their proven battlefield capabilities made them sought-after mercenary troops. Switzerland put an end to organized mercenary activity and the principal remnant of the practice is the Swiss Guard at the Vatican.Apart from fighting wars they were indirectly responsible for the establishment of a practice renowned worldwide. State it.
The Swiss banking system. Mercenaries brought home funds from their contracts that helped Swiss banks begin. The oldest Swiss bank was set up in 1741
 
2. This brand in the US has donated close to a million dollars towards honey bee research. It started this funding when it realized that one-third the honey bee colonies in the US disappear due to factors such as Colony Collapse Disorder (CCD), an alarming phenomenon that occurs when honey bees mysteriously desert their hive and die. Name the brand.
Ice cream brand Haagen-Dazs
 
3. What is the term that is used to describe the act of aggressive competition that results in one company taking portions of another company's market share? Generally when one company has a bigger market share for a particular product or service, the company enjoying the larger market share is called.
Eating someone’s lunch
 
4. Connect the Bronx Zoo with the picturesque city of Como in Italy along the banks of the famous lake Como and what do you arrive at?
Description: Three-tiered, octagonal fountain with extensive sculptural programme of sea creatures sculpted by Biagio Catella was part of the city square in Como. In 1902, William Rockefeller purchased the fountain and invested $25,000 to bring it to New York where it was installed at the Bronx Zoo 

5. If Grey Goose is a Vodka Brand then what is Canada Goose?
An apparel brand
 
6. This person was declared by the Time magazine as the richest man in the world during the late 1930s. His fortune was then estimated at $2billion, which is equivalent to $230 billion today. As a child, he had insisted that a 400 carat diamond studded in his father's shoes was made into a paper weight. Name him.
Mir Osman Ali Khan Siddiqi Bahadur — the Nizam of Hyderabad
 
7. The designer of this shoe brand, inspired by a 4th century technique of preserving cheese and grains, buried 10 pairs of shoes in 4 pits. When the pits were opened 4 years later the shoes were in perfect condition despite the infiltration of water and mud. The leather had undergone a natural ageing process and bore an inimitable yellow and green colour. Name the brand?
Designer Silvano Lattanzi’s ‘The Buried Shoes’ collection
 
8. What has a popular advertising campaign that was launched in the 60s with the punch line "Schhh…You-Know-who" got to do with a Swiss watchmaker?
An ad for Schweppes, founded by Swiss watchmaker Jean Jacob Schweppe in 1783. He perfected manufacturing the first carbonated mineral water. This invention helped start the soft drink industry
 
9. Which brand “Protects what’s Good”?
Tetra Pak

10. Identify the image?
Seal of the Muscovy Company, also called the Russian Company or the Muscovy Trading Company

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. 

Last date for receiving entries: September 29 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. The winner is chosen on the basis of the first correct entry received.

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