Answers to The Strategist Quiz (#559)

Answers to The Strategist Quiz (#559)

1 What is the connection between setting up of the Yale University and the Kalabari people /tribe, an ethnic group in Nigeria?

Madras Cotton cloth (Madras Checks). Elihu Yale, who was the Governor of Madras between 1687 and 1692 donated to the Collegiate School of Connecticut 5 bolts of Madras cotton to set up the Yale University.

2 A company is named after this pre-Socratic Greek philosopher, mathematician, and astronomer who hailed from present-day Milet in Turkey. He was one of the Seven Sages of Greece who broke away from the tradition of using mythology to explain the world and the universe. He used geometry to calculate the heights of pyramids and the distance of ships from the shore. Name him and the company.

  

Thales of Miletus. The French Aerospace and Defence manufacturer changed its name from Thomson CSF to Thales in 2000
 
3 Who said this “In the beginning I looked around and could not find quite the car I dreamed of, so I decided to build it myself.”?

Ferdinand Porsche

4 In the 1930s an electrical draftsman cum engineer persuaded London Transport to abandon something it was following traditionally to help passengers. He designed something that is supremely user friendly and has become a template for all transit authorities throughout the world. Name him and his creation.

 Harry Beck, an electrical engineer created the first vertical horizontal map with 45 degree angles instead of the traditional free flowing diagrammatic maps used by London Transport. Almost all transit maps across the world now use this as a template.

5 Name the brand and the CEO of the company who recently said that they are ready to launch a new “lady-friendly” version of their snack which are quieter to eat and a lot less messy.

PepsiCo CEO Indra Nooyi came under fire for saying so in connection with a new version of Doritos

6 Which company is recognized by its “Helios Identity”? (Logo)

BP (British Petroleum)

7 Which brand in the 1930s was born out of an employee’s recommendation for a snack a man could have in his lunch box at work? 

Kit-Kat, introduced in 1935

8. If you are buying a car named ____ Mehran, where would you be buying it and what would be its India equivalent.

8. Suzuki Mehran in Pakistan. It is a rebadged second-generation Suzuki Alto

9 Name the brand with this new tagline “Don’t Live Life without it”.

American Express

10 Connect the images and name the individuals and their product they introduced in  the 1830s. 

 Worcestershire sauce made by chemists John Wheeley Lea and William Henry Perrins, based on a recipe from Bengal. They went on to form the company Lea & Perrins in 1837. 

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. 

Last date for receiving entries April 27 till 8 pm. Previous winners and employees 

of Business Standard and their families are not eligible to participate. 

The winner is chosen on the basis of the first correct entry received.

There were no correct entries to Quiz no 559