Home
Latest
E-paper
Companies
Industry
Economy
Blueprint
Finance
Markets
Budget
India News
Politics
External Affairs Defence Security
World News
Opinion
Technology
Immigration
Specials
Partner Content
Sports
Cricket
Lifestyle
Entertainment
Social Viral
Health
BS Decoded
Books
Education
Newsletters
Web Stories
BS at 50
Multimedia
Sudoku
Crossword
BS Apps
Management
Premium
Indulgence
Explore Business Standard
BFSI Insight Summit
Events
About Us
BS Support
Popular Search
Ikea India expands Pune footprint with 37,000 sq ft retail lease
Ikea India's new retail lease in Pune's Phoenix Marketcity marks another step in the brand's omnichannel growth strategy across key urban markets
Global furniture major Ikea eyes next round of funding for India play
Expands in North India with central distribution centre in Delhi-NCR
Covid-19 impact: IKEA to adopt omni-channel approach for expansion in India
With the changing consumer behaviour due to the health crisis, online business will play a "very important role" for IKEA, which plans to expand in India with an omni-channel approach
This Ikea campaign is ad veteran K V Sridhar's favourite: Know why
It is a campaign that makes you emotionally high, says Sridhar
For me, Ikea's furniture campaign would be the best: Amish Dash Sabharwal
The campaign was the start of building the Ikea tone of voice in India
