Toothpaste

Colgate is prioritising premiumisation and volume growth, but higher advertising and promotional spending could moderate operating margins as it steps up brand investments

Consumer goods company Dabur, valued at $11 billion, took out a front-page newspaper advertisement this week carrying photos of unbranded toothpaste packs that resemble Colgate packaging

Fluoride-free toothpaste sounds clean and natural, but dentists say it may not be enough to protect your teeth from decay and long-term damage

The company's PBIDT stood at Rs 327.9 crore in the quarter ended June, down 9 per cent compared to last year

Banking on relaunches, foray into new segments, digital strategy to address issues

Advertisements which show endorsements by foreign dentists have been ordered to be discontinued as per the earlier order passed by CCPA

Focus on modern trade and market share gains has led brokerages to hike their target price estimate for the stock

Some recent reports by brokerages indicate an improvement in the company's market share, led by volume recovery

The toothpaste brand from GSK Consumer ditches the old prescriptive advertising routine, as it looks to widen its appeal among young users

The antimicrobial triclosan was first used by surgeons to sterilize hands before operating