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    Can Puma really compete with Nike and Adidas?

    Kering CEO Francois-Henri Pinault has diversified from luxury to sporting-goods by acquiring Puma in 2007. Despite sponsorship deals with Usain Bolt or Rihanna, the brand has had a hard time to face competition from its two big rivals. Bloomberg

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    Can Puma really compete with Nike and Adidas?

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