The power of symbols

Mythic symbols, like the one invoked by Mick Jagger in the iconic Rolling Stones logo, carry powerful meanings that speak universally

Merchandise for sale is pictured at the new flagship Rolling Stones store named 'RS No. 9 Carnaby' in London, Britain

Arundhuti Dasgupta
When Mick Jagger invoked Kali on his recent trip to India, as the inspiration for the iconic Rolling Stones logo, he did not just remind everyone of the huge influence the East and its iconography have had on an entire generation of musicians (read Grateful Dead), but also struck a high note for the power of mythic imagery. A book from his brother with the image of Kali had Jagger hooked and led to the making of what is now an instantly recognisable logo — a lolling tongue framed by ruby red lips — one that has effortlessly bridged cultural and geographical barriers.

This is not the first time that an ancient symbol has been used to convey a modern ethic,
Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of or the Business Standard newspaper

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First Published: Nov 17 2023 | 10:34 PM IST

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