Intex ropes in Farhan Akhtar as ambassador for smartphones

The alliance is to cultivate the aggressively expanding mobile business of Intex which is expected to be the key revenue driver during the current fiscal

Image
Press Trust of India Mumbai
Last Updated : May 09 2013 | 3:32 PM IST
Electronics maker Intex Technologies today said it has roped in Bollywood actor-director Farhan Akhtar as brand ambassador for its range of smartphones.

The alliance is to cultivate the aggressively expanding mobile business of Intex which is expected to be the key revenue driver during the current fiscal, Intex said in a statement.

"Farhan, as a versatile actor with youthful zeal and positive influence, will distinctly bring forth shared synergies, values and beliefs and help Intex further expand its customer reach," Intex said.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: May 09 2013 | 3:29 PM IST

Next Story