Tata Steel launches new version of Valueabled.com

'Values stronger than steel' inspires youth to embrace value-driven society

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Mansi Taneja New Delhi
Last Updated : Jan 29 2013 | 2:34 PM IST

Tata Steel today launched a new version of its online portal-Valueabled.com at the Jaipur Literature Festival.

Valueabled.com, with a tagline of ‘values stronger than steel’, is an online extension of Tata Steel’s sustained campaign to inspire the youth to embrace a value driven society. It gives an opportunity to the country’s youth to be inspired, motivate others, encourage change and stand up for values one believes in, a company statement said here.

Partha Sengupta, Vice President-Raw Materials and CSI, Tata Steel, said “Valueabled.com is a unique platform that aims to instill the importance of modern day values in the youth of the country and encourages them to participate in the nation building process. The new Valueabled.com has been enriched with new and special features to make it more attractive and user friendly. And to make it more accessible, we have also launched a mobile app ‘Values in Action’. We look forward to seeing exchange of new ideas and thoughts on the platform, and utilizing it as a tool of bringing about youth awakening.”

A debate section and a ‘Talk the Talk’ section have also been included. These are held periodically on Google hangouts and often feature celebrities, industry experts and motivational personalities, the company said.

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First Published: Jan 25 2013 | 3:32 PM IST

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