UPL aims to double its agro chemical biz in India in next 3 yrs

United Phosphorus Ltd (UPL), one of the leading agro chemical and seeds company in the country, has set the target of doubling its agro chemical business in India from the present Rs 900 crore to Rs 1,800 crores in the next three years time (by FY 2013-14).

The company, which just opened its 2nd advisory and solution centre under the brand name ‘Unimart’ at Satana in Nashik district, has plans to open such 8 new centres- five in Maharashtra and two in Gujarat and one in Uttar Pradesh, by December 2011.

“The market size of Agro chemical industry in the country is around Rs 8,000 crores and this industry is expected to be doubled in the next three years. UPL’s market share (in Agro chemical segment) in the country is around 12 per cent,” Bhupen Dubey, Head-Integrated Business, United Phosphorus Ltd, told Business Standard. He was here in the district for opening of company’s new centre- Unimart.

“Our agro chemical business in India is expected to be doubled from the present Rs 900 crores to Rs 1,800 crores in the next three years,” Dubey said.

“With an aim to increase the agri land productivity, we have opened our second advisory and solution centre under the brand name ‘Unimart’ at Satana in Nashik district. We are planning to open another new 8 ‘Unimart’ centres- Five in Maharashtra, two in Gujrat and one in Uttar Pradesh, by December 2011. Each centre will cover around 25 surrounding villages,” he said.

“In Maharashtra, these centres will be opened at Nashik, Sangamner, Sangli and Satara,” Dubey added.

‘Unimart’ centre provides quality farm advisory services at farmer’s doorstep. Expert visits on field, home delivery of products, library services to enhance the knowledge of the farmers and various farmer training programmes are some of the services offered by the ‘Unimart’. Apart from services, Unimart also offers a series of products like vegetable seeds, field crop seeds, insecticides, fungicides, herbicides, micronutrients and fertilizers.