Viewership trends reveal the power of free platforms, regional content

For many who believe that TV is dead, this tells you a different story

Vanita Kohli-Khandekar |Business Standard | New Delhi
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Viewership trends reveal the power of free platforms, regional content

3 min read Last Updated : Jun 04 2020 | 4:50 PM IST

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Kalanithi Maran’s Sun TV is the most watched channel in India for the last three years. But DD National pushed it down to number two during the lockdown when it aired an old favourite, Ramayana. Indor

Topics :CoronavirusTV Viewership in IndiaTV viewershipRamayanaDoordarshanBARC India

First Published: Jun 02 2020 | 11:30 PM IST

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