Answers to last week's quiz (#183)

 

1. Which company, known for its innovativeness, inserted chips with an audio message in newspapers and used Heli-banners in Mumbai to attract people?
   Volkswagen
    
2. Which movie has got these linked: Oakley3D glasses, Quorra Platform sandals, Monster’s iPod docks and Coke Zero?
   Tron-Legacy
    
3. A new-age company has borrowed the direct sales model of Avon Products, supply chain management of Toyota Motors, Dell’s customisation techniques and Amazon.com’s ease of shopping. Name it.
   Dallas based clothier, J Hilburn, which is founded by Veeral Rathod and JHilburn Davis.
    
4. During the 1960s, Sonia Gandhi, Maneka Gandhi and Morarji Desai had a common profession (not politics). What was it?
   They were all LIC Insurance agents.
    
5. Which brand in the 1920s ran this line “A cherry tip for your ruby lips”? Later, it changed its positioning.
   Marlboro cigarettes. Philip Morris launched this brand in 1924 as a woman’s cigarette, where the filter had a red band around it to hide lipstick stains.
    
6. Who coined “Idea” for the Birla-owned cellular phone services company?
   Idea Cellular CEO Sanjeev Aga, who has decided to quit.
    
7. This company started its operations in 1894. Today, its flagship has a share of 70 per cent in the Indian market. It imports its raw material in latex form from Afghanistan and processes it in Mumbai. Name it.
   Laljee Godhoo & Co/ LG Asafoetida (hing). It is a spice used in many Indian dishes.
    
8. This designer’s clothes had an aeroplane on the label and silver propellers for buttons. Name the person who sold this line in Macy’s during mid 1930s?
   Amelia Earhart.
    
9. Name the person who modelled for Rexona soap at the age of 13 during the 1960s, and also authored a coffee-table book, which she dedicated to Mother Teresa.
   The Late Persis Khambatta. Her coffee table book was titled “The Pride of India”.
    
10. Identify the brand which has started to fly the Indian skies?
    
    Rosenthal Crockery from Germany introduced by Jet Airways

There were 18 all-correct entries for the strategist quiz #183. The winners who will receive a copy of The Prepared Mind of A Leader are: Ejaz Ahmad, Chennai; Zaid Ahmad, Thane; Shashikant Singh, Faridabad; Mamta Ghosh, Gurgaon; Ajay Gadkary, New Delhi; Shreya Chakraborty, Kolkata; T Padmanabhan Pradeep, Kochi; Mahtab Alam, Patna; Seema Ahmad, Ambedkar Nagar; Tamseel Ahmad, Giridih. Ejaz Ahmad also wins Rs 2,000.