Answers to the Strategist quiz (#339)

1. Name the brand that tied up with Yash Raj films to launch Dhoom 3 branded special edition tyres?
   Ceat tyres, an RPG group company.
    
2. Which e-commerce store is offering products crafted around the vision of "India First"? Also name the person who coined this term.
   The NaMo store, started by a firm called Take India Beyond Merchandising Pvt Ltd. It is a collaborative effort of a group of volunteers who are selling products based on Narendra Modi's vision "India First."
    
3. Which brand ran a "No Tie Day" campaign by setting up flash mobs in various malls across nine cities in India? It also hosted tie-burning parties to unveil one of its new range of products.
   Vimal, the textile brand from Reliance Industries.
    
4. Name the company that was formed when Western Union turned down the chance to buy a particular patent for $100,000 on the basis that this invention was nothing more than a plaything in the late 1870s.
   The Bell Telephone Company was formed in 1877 after Western Union turned down the offer of buying Alexander Graham Bell's patent
    
5. Karl Marx, Lenin, Bram Stoker and Arthur Conan Doyle frequented this place after they were given access through a reader's ticket during the mid 1800s. It is here that Karl Marx developed his radical theories about class struggle and the economic laws of a capitalist society and wrote his famous Das Kapital. Name the place.
   The Reading room located in the British Museum in London
    
6. During the 1960's idlers on Dhanji Street in Mumbai's Cotton exchange, located in an area called Mumbadevi, used to wager on the daily trickle of the fluctuating cotton rates from the New York market. Gradually, it became a big gambling hub as the quantum of bets and betters increased - seeing this it was taken over by the underworld. By what popular name is this activity now known.
   Matka Gambling.
    
7. Who sold their chain of grocery stores christened Fresh & Easy last year?
   Tesco. It was its US based subsidiary.
    
8. Where will Kris Gopalakrishnan of Infosys, Marissa Mayers of Yahoo! and Christophe de Margerie, CEO of the French company Total, be seen together and as what?
   They are 3 out of the 7 members who are Co-Chairs for the ensuing World Economic Forum 2014 meeting at Davos.
    
9. Which company uses the baseline "Made like no other"?
   Haagen Dazs the ice cream brand.
    
10. Name this brand mascot and mention what is so special about it?
    

Underdog is an American animated television series that debuted October 3, 1964, on the NBC was created specially to sell breakfast cereals for General Mills.

 

There were 15 all-correct entries for quiz No. 339. Abdul Hamid from New Delhi wins Rs 2000. Winner was chosen by drawing lots.