Travel marketer

Yatra.com has appointed Vikrant Mudaliar as chief marketing officer. Mudaliar brings over 17 years of experience and has handled leadership roles across business management, marketing, sales and strategy functions. He has experience across sectors such as e-commerce, media and entertainment, automobiles and consumer goods. Vikrant previously served as chief sales and marketing officer at Lenskart.com.

He has also worked at Tata Sky as vice-president-brand marketing.

Messaging mentor

Hike Messenger, India's only home-grown messaging app, has appointed Rajesh Rudraradhya as vice-president and head of engineering. Rudraradhya has spent over last 15 years in the Silicon Valley, working for companies like Digital Equipment Corporation, HP, Google and Motorola. He joins Hike from Motorola where he was the director and head of wearables and Internet-of-Things software. Rudraradhya has over time worked on seven different mobile platforms, launching many products and software experiences.

Data driver

EMC Corporation has appointed Srihari Palangala as director marketing of its India branch. Reporting jointly to Karinne Brannigan, vice-president, marketing, Asia Pacific and Japan, and Rajesh Janey, president, EMC India and SAARC, Palangala would be responsible for spearheading the marketing strategy and execution for sales, products and partnerships in India. Prior to joining EMC India, Palangala was part of organisations such as VMLogix, Adobe India and Microsoft India. He holds a Masters in computer science (Arizona State University) and an MBA from the Indian School of Business.

Matchmaker

India's leading matchmaking app Woo has appointed Ritesh Bhatnagar as head of growth marketing. Bhatnagar has 17 years of experience in driving marketing for some of the leading brands in the country. Previously, Ritesh was running brand marketing for Aircel. An INSEAD alumnus, Bhatnagar with his stint in sales and marketing across various domains will help shape the future growth marketing strategy for Woo.