Arjun Kapoor announced ambassador of Earth Hour 2014

Arjun Kapoor has been announced as the national brand ambassador of the environmental campaign 'Earth Hour 2014'.

The star of the upcoming flick '2 States' said that being considered a youth icon and influencing people is always good and this is something that is important because he can create an impression in people's minds that can make a change to the world, the country, and to our thought processes that will last a lifetime.

"If a kid gets influenced with something I say or takes a pledge and says that I believe in this, if somebody is getting influenced with what I do, these are the kind of things that I would like to be affiliated with, so I am really grateful to be here. I am not going into the jargon but the numbers and how many people have been affected because at the end of the day I am a citizen of this country. I would like to leave a brighter future for my children and family," the hunky star said.

Earth Hour is a worldwide movement for the planet organised by the World Wildlife Fund for Nature (WWF) and engages a massive mainstream community on a broad range of environmental issues.

The event is scheduled to be held on March 29, Saturday between 8:30 - 9:30 PM.