Facebook is testing a new feature called 'See First', which, when turned on, allows the user see a friend's profile or recent posts at the top of their News Feed.
According to the Techcrunch.com, Facebook said they are always exploring new ways to improve the Facebook experience and are currently running a small test of a feature that lets users indicate that they would like to see posts from a specific person or Page at the top of their News Feed.
See First could be the gold mine for marketers that want to make sure user feed does not filter out their content. Also, the users will be able to sort out better about what they see on Facebook.
Up till now, Facebook only let Friend/Follow and unfollow people entirely on the feed, or say 'I don't want to see this' to flag what users want less of in their feed. There remains an option to set someone as a Close Friend and get Facebook notifications when they post. However, See First lets user pick people or Pages they like more and see them in the topmost spot on the News Feed.
Facebook, last year unveiled a News Feed settings menu which lets user instantly unfollow anyone to banish them from their feed without unfriending. But it lacked a way to flag people or Pages as their favorites and see more of them.
With this, by tapping the 'Following' button on a friend or Page, user can select to unfollow or 'See First'.
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