Festivals mark that time of the year when one indulges in a shopping spree, as most Indians believe that this time is auspicious to buy new things.
In the past few years, the online marketers seem to be making the most of this time by offering great exclusive offers and cash backs. Some e-tailers are leaving no stone unturned to woo customers to shop on their platforms. As a result, the offline retailers have witnessed a downfall in not only the revenue but also in the footfalls in their physical stores.
In this market scenario, GiftsOnAir is coming to the rescue of the offline retailers and helping them to compete with the e-commerce websites. GiftsOnAir believes that a customer is looking not just for convenience or the best deal but the whole shopping experience and thus focusing on offering uniquely crafted experience to every customer.
Offline retailers have confirmed that there has been a tremendous increase in their sales post their association with GiftsonAir.com. Earlier these partners were afraid that they wouldn't be able to survive but with GiftsonAir they have not only regained market share and most of them are doing much better than they were before the emergence of online players.
GiftsonAir has become a unique marketing solution to its partners wherein they give flat 100 per cent shopping vouchers to the end consumer on their total billing amount. "This is exactly the kind of offer we were looking for to gain new customers and to regain the loyalty of existing ones. It not only boosts up our sales but also increased footfalls in our stores," said one of the partners.
Sarthak Khandelwal, founder of GiftsOnAir said, "Why should the traditional market suffer due to the introduction of a modern era of shopping? We agree on the fact that one should adapt and move ahead with time but won't it be great if there is a medium that bridges the gap between the offline and the online? GiftsonAir is that very medium. Also, why wait for festivals to get special offers when you can get these offers 365 days, GiftsonAir is there for the offline retailers and it is here to stay."
GiftsonAir in the past has given and continues to give the retailers a ray of hope, by providing the customer with the best of both worlds, online and offline.
Disclaimer: No Business Standard Journalist was involved in creation of this content
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