NexGTv, Comedy Munch tie-up to boost comedy content catalogue

If you enjoy the rib-tickling acts by Indian stand-up comedians, then nexGTv's latest announcement will definitely delight you! India's largest subscription-led video entertainment app has partnered with Inavit Digital to acquire the digital telecast rights to its original comedy content- Comedy Munch.

The move will allow nexGTv subscribers across the globe to access original comedy content featuring popular comedians such as Raju Srivastava, Aakash Gupta, Amit Tandon, Jeeveshu Ahulwalia and Abijit Ganguly on its web and mobile platforms.

By securing the digital rights to Comedy Munch, nexGTv will add greater diversity to its Hindi as well as English comedy content with stand-up comedy acts, viral pranks, funny movie scenes, hasya kavi sammelans, gags, sketches and much more.

This latest addition intensifies nexGTv's diverse entertainment offerings including 150+ live regional and national TV channels.

"Indians viewers have outgrown their interest in cliched comedy tropes and are making known their preference for original comedy content. By acquiring the digital telecast rights of Comedy Munch, we will be presenting the best of original comedy content for Indian viewers around the world, allowing them to fulfill their craving for humor and get their daily dose of comedy," said COO nexGTv, Abhesh Verma.

The comedy content by Comedy Munch can be viewed seamlessly on nexGTv's web and mobile platforms as a part of its paid packages. The content can be accessed through www.nexgtv.com, or through the nexGTv mobile app, available on both Android and iOS platforms.

This alliance gives us a much larger footprint of viewers across the globe. Comedy as a genre is growing at a fast pace and with our catalogue of Regional as well as Hinglish comedy, we are ready to serve the needs of urban as well as rural population," said Director and Founder of Comedy Munch, Anuj Sehgal.