Experts have warned that many men who are unhappy with their bodies are resorting to unsafe dietary and exercise habits and risking suffering from 'bigorexia' disorder or muscle dysmorphia.
People suffering from muscle dysmorphia believe that they are never muscular enough, Sky News reported.
Dr Stuart Murray, an expert on muscle dysmorphia, has revealed that around 1 percent of the UK population has the illness or symptoms of it.
Murray said that when he looked at the data over the last 30 years, he found that the number of men dissatisfied with their body had tripled.
Murray added that there's data suggesting men would be prepared to sacrifice years off their life for bigger biceps.
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