Zoove launches mobile contact-sharing service that doesn't require an app

Zoove is introducing a contact-sharing service called StarStar myInfo that does not require an app.

The myInfo service, which will be available to U.S. consumers on any of the four major carriers, will offer users ways to both share and receive updated contact details from their friends and colleagues without requiring a mobile app.

Zoove offers a registry of unique mobile numbers for brands and consumers (StarStar Brand and StarStar Me, respectively), TechCrunch reports.

Steps to start using StarStar myInfo are given below:

1) Users dial **myInfo (**694636) from their smartphones, which sends them a link via text message.

2) Clicking the link takes you to a website where you can create your separate profiles or sync with LinkedIn to speed up the process.

3) To then share that profile with others, you can just ask them to dial ** plus your phone number.

4) The recipient is then sent a text with the vCard, which they can click to add the contact to their phone.

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To use the service, users need a smartphone with a decent web browser and a text and data plan.

OS support includes iOS 6+, Android 4.0+, Windows Phone 8+, and Blackberry 10+. All four major U.S. carriers are on board at launch, with others on the way.

However, the service has its own hurdles such as - contacts are only automatically updated if the user first connects with a friend by dialing their StarStar number initially.

StarStar myInfo is free to use.