To launch one-stop suite of mobile services tailored for Singapore's migrant workers
VivoHub, the Singapore-based mobile services provider, has selected Tata Communications, to turn its VivoBee mobile app into a one-stop suite of mobile services designed to meet the needs of Singapore's one million migrant workers. With the help of the cloud-based Tata Communications MOVE platform, VivoHub has now become a mobile virtual network operator (MVNO) without having to make capital investments in its own mobile network infrastructure or service management. The company operates as an MVNO of StarHub, a leading mobile network operator in Singapore, and leases its network capacity to offer mobile services in the country.VivoBee seeks to address the issue of accessibility to data, calling and messaging services for migrant workers, which is a comparatively neglected market in Singapore. Since the initial launch of its IDD calling cards in 2011 followed by the mobile app in 2016, VivoBee has aggregated more than 100,000 users who make an average of 20 million IDD call minutes per month to friends and family back home. Through this collaboration with Tata Communications, VivoHub aims to capture 150,000 VivoBee MVNO subscribers within the first year.
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