The #MeToo campaign is a fad, aimed at attracting publicity and getting mileage and will recede with time, Vinod Ganatra, who heads the seven-member non-feature film jury at the 49th International Film Festival of India (IFFI), said on Wednesday.
Speaking to reporters on the sidelines of the ongoing festival, Ganatra said the #MeToo campaign got attention because of people who are keen on fanning the phenomenon.
"It is a fad which has come with time. It is a chance to get publicity and mileage. It will not last. What is authentic will last. What is not authentic will disappear. There are people who encourage it," Ganatra said.
--IANS
maya/mag/bg
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
