Apple CEO Tim Cook has called for a crackdown on the epidemic of fake news and asked the governments to launch a public information campaign, media reports said.
According to a report in Telegraph, Cook said that fake news was 'killing people's minds' and necessitates a crackdown by the authorities and technology firms that would help providers of quality journalism and help drive out clickbait.
"The outcome of that is that truthful, reliable, non-sensational, deep news outlets will win," Cook was quoted as saying.
To educate the people about the threat posed by fabricated online stories, Cook pitched for a campaign akin to those that changed public attitude towards environment.
"We are going through this period of time right here where unfortunately some of the people that are winning are the people that spend their time trying to get the most clicks, not tell the most truth. It's killing people's minds in a way," Cook said.
He called on those tech firms which have not contributed much towards curbing the fake news, asking them to create tools that help diminish the volume of fake news.
"We must try to squeeze this without stepping on freedom of speech and of the press, but we must also help the reader. Too many of us are just in the complain category right now and have not figured out what to do," Cook added.
--IANS
qd/sm/vm
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
