Discovery, which holds the European rights through 2024, says it has agreed to sell on the U.K. Rights to the BBC for the 2022 and 2024 Olympics. Financial terms were not disclosed.
It's the first sub-licensing deal by Discovery, which secured the European rights last year for four Olympics through 2024 in a landmark deal worth 1.3 billion euros ($1.45 billion).
The deal could have left the BBC, which has held rights in Britain to the Olympics since 1960, out of the picture after its current deal expires following the 2020 Tokyo Games. But the sub-licensing agreement means the BBC will now also show the 2022 Winter Games in Beijing and the 2024 Summer Olympics, whose site has not yet been chosen.
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