Bloomberg|Quint WhatsApp Service - India's Only Business News Service Which Offers Customized News and Stock Updates on the go

Explore Business Standard
Associate Sponsors
Co-sponsor

/ --
Over 3.5 lac subscribers in less than 8 months
Commenting on this commendable achievement, Mr. Ankit Dhadda, Head - Product & Marketing, Bloomberg|Quint said, "As the fastest growing business news portal, we realised that readers have a packed schedule and their need for crisp and curated content is higher than before. Hence, WhatsApp works as a perfect platform for content distribution. We utilized the mobile web space to convert mobile traffic into WhatsApp subscribers in just 2 clicks. The focus was on enabling BQ WhatsApp subscribers take better and faster business decisions."
Adding on to the uniqueness of the service, he said, "The product is a clear breakthrough innovation in the news space in India and has helped us augment our stellar performance. Although a few brands have already imitated the first layer of the product, we are continuously innovating in this space and have a clear competitive advantage."
Disclaimer: No Business Standard Journalist was involved in creation of this content
First Published: Oct 23 2018 | 2:40 PM IST