Dhoni is brand ambassador of Exide Life Insurance
Press Trust of India New Delhi Exide Life Insurance today announced that they have signed India's ODI and T20 cricket captain Mahendra Singh Dhoni as a brand ambassador.
"Dhoni is the perfect brand ambassador for Exide life Insurance as he embodies the values of Exide life Insurance. He is Dependable, Dynamic, Responsive and Foresighted," a press release stated.
Speaking about the partnership, Dhoni said, "This is my first endorsement deal in the insurance category. Long term relationships build trust and I have always planned for the long term in all aspects of my life. Exide Life Insurance is a brand that resonates well with me and I look forward to working with them very closely.