Any cash beyond Rs 50,000 could be subjected to scrutiny by EC nominated flying squads and the individual or entity carrying the amount should furnish documents in this regard.
"It is not only the traders but also ordinary households who have become wary of this rule.
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"Therefore, the limit of free cash movement during elections should be raised to Rs 5 lakh," he added.
Sales at jewellery stores, especially in the unbranded outlets, have also been affected due to the cash movement restrictions, Assocham said.
"We have a long way to go before we completely move away from the cash economy to cheques and plastic money. Credit penetration and acceptance at the merchandise level is low in India and retailers do not accept cheques happily, fearing harassment by taxmen," Rawat said.
As the rule applies to private individuals as well, one needs to explain the legal source and end use of money. As a result, frequent travellers are facing problems since they have to undergo security checks at the airports. Similarly, wedding shoppers are also facing problems, the industry chamber said.
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