India's online population to touch 500 million by 2020: Google

Google's Asia Pacific Language Head said over 65% of India surf the internet through their phones

Reuters
<b> Reuters <b>
Press Trust of India Bhopal
Last Updated : Sep 15 2016 | 3:54 PM IST
With the advent of affordable smartphones and growing reach of internet across the country, India's online population will reach 500 million by 2020, Google's Asia Pacific Language Head, Richa Singh Chitranshi said.

"India's online population will reach 500 million by 2020 with majority of them being local language users," Chitranshi said while addressing IT students at Rajiv Gandhi Proayogiki (Technology) Vishwavidyalaya (RGPV) here.

The event was jointly organised by RGPV and MPPOST, an online portal, yesterday.

Also Read

Speaking about the future and present of the internet Chitranshi said it was mainly due to availability of affordable smartphones and data packs that have enabled millions in Indians to go online.

She also informed that today over 65 per cent of India surf the internet through their phones with majority of the new users accessing it for the first time through phones.

"Interestingly, not all of them are English speaking users," Richa said.

She said out of the 350 million, 150 million internet users are only comfortable with local language and those users will form the majority of the online population in India.

Stating that the reach of internet is growing rapidly in the country, she said that net users will go up from the current 43 per cent to 62 per cent by 2020.

Chitranshi further pointed out that Google have seen 10 fold growth in local language queries over the past 1.5 years. Hindi content consumption is growing five times the rate at which English content is consumed.

She also said that content, speed and products are the priority for the company.

The Google Indic keyboard on Android has been downloaded 10 million times. There are 22 official languages in India and Google supports 11 of them including Hindi, Bengali, Tamil, Kannada and seven others. This would help writers in a big way, she added.

The initiatives taken by Prime Minister Narendra Modi and Madhya Pradesh Chief Minister Shivraj Singh Chouhan in the field of Digital India were also highlighted by MPPOST Founder Editor Sarman Nagele and Madhya Pradesh Rojgar aur Nirman Editor Pushpendra Pal Singh during the event.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Sep 15 2016 | 3:32 PM IST

Next Story