Nokia plans comeback with 2015 tablet launch in China

Image
AFP Helsinki
Last Updated : Nov 18 2014 | 6:55 PM IST
Finnish telecom equipment group Nokia announced an unexpected return to mobile devices today with a tablet aimed at the Chinese market.
"We are pleased to bring the Nokia brand back into consumers' hands with the N1 Android tablet, and to help make sophisticated technologies simple," Nokia's head of products Sebastian Nystroem said in a statement.
It will be made by the Taiwanese technology group Foxconn -- Apple's biggest supplier -- and launched on the Chinese market in early 2015 retailing "for an estimated USD 249 (199 euros) before taxes," Nokia said, "with the anticipation of expanding sales to other markets".
The device, presented at the Slush technology fair in Helsinki, resembles Apple's iPad mini with a 200 mm screen and uses the Android operating system unlike its predecessor, Nokia's first tablet, the Windows-driven Lumia 2520 launched in 2013.
The Lumia had a far higher price tag of USD 499 (around 400 euros) when it was launched in the United States and enjoyed limited success with consumers, partly due to its Windows Phone 8 operating system which has fewer applications than its Android and Apple competitors.
Nokia's comeback was not expected, as the once world-dominating telecom company appeared set to focus on telecom services following the USD 7.52 billion sale of its handset division to US software giant Microsoft in April.
Nystroem described the new tablet as "a great product for Nokia fans and everyone who has not found the right Android tablet yet".
Nokia was the global leader in mobile phones before the introduction of Apple's iPhone in 2007 and the onslaught of Android phones, mainly from Samsung.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Nov 18 2014 | 6:55 PM IST

Next Story