PM invites actor Mohanlal to be part of Swachhata mission

Image
Press Trust of India Thiruvananthapuram
Last Updated : Sep 16 2017 | 8:13 PM IST
Prime Minister Narendra Modi has invited popular south Indian actor Mohanlal to be part of the central government's 'Swachhata Hi Seva' movement, saying his presence would help in connecting millions to the initiative.
In a letter to the national award winning actor, Modi said cinema is one of the most effective media to bring about change on a large-scale.
"A clean India is the most noble service we can do for the poor, downtrodden and the marginalised," he said in the letter, which was released to the media here today by the Kerala BJP unit.
"As a much adored film personality, you have the power to impact people's life positively. I personally invite you to lend your support to the 'Swachhata Hi Seva' movement and dedicate some time for the cause of a Swachch Bharat.
"Your participation in the Swachhata mission would help connect millions to the noble initiative," Modi said.
The prime minister said the Malayalam actor could share his experience regarding the movement with him on the Narendra Modi mobile application.
Citing Mahatma Gandhi's dream for a clean India, Modi said, "Inspired by the Father of the Nation's noble thoughts and a faith in the spirit of 125 crore Indians, let us renew our pledge towards cleanliness."
"Leading upto Gandhi Jayanti, we can encourage widespread support for, and participation in cleanliness initiatives across India....Let us all come together for cleanliness, pay a fitting tribute to Bapu and work towards building a New India," he appealed.
President Ram Nath Kovind had launched the fortnight-long 'Swachhta Hi Seva' (Cleanliness is Service) sanitation campaign in Uttar Pradesh on September 15.
The nationwide campaign is aimed at highlighting the Modi government's flagship cleanliness initiative Swachh Bharat Mission.

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Sep 16 2017 | 8:13 PM IST

Next Story