The Chief Minister said the hospitality and high quality service to tourists which has remained the traditional trait of the people of the Valley, should be maintained under all circumstances and its impact should be visible from the faces of visitors.
"We have reports that there are about 7,000 Pony-wallas operating in Gulmarg as against 1,500 registered. Their functioning and treatment with the tourists is not upto the standard as should have been.
"If it goes unchecked the day will come when tourists do not like to visit Gulmarg," he said and asked Pony-wallas and others in tourism trade to sit with the concerned government departments and work out strategy and situation where they could earn their livelihood respectfully as also earn the most required good will of the tourists.
"Your impact and well behaviour should encourage visitors to visit here again and again", Omar said, adding, the income earning from tourist sector is the right of all but it should not be at the cost of the name and fame of the State.
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