The penalty follows another order by Sebi last year wherein PACL was asked to refund Rs 49,100 crore it had collected through illicit schemes over a 15-year period.
The refund order was also upheld last month by the Securities Appellate Tribunal, where PACL had filed an appeal.
In its latest order today, Sebi said that PACL made huge illegal mobilisation of money, leading to consequent profit to the tune of over Rs 2,423 crore in a short span of less than one year.
Seeking to send a strong message to the securities market at large that such violations would not be viewed lightly, Sebi said, "In the recent past, the country has suffered a lot in the hands of entities who indulge in such illegal money mobilisation under various schemes, wherein hard earned money of the common man has been duped".
"Thus, imposition of deterrent penalty is the need of the hour," Sebi said, while adding that its Prevention of Fraudulent and Unfair Trade Practices Regulations provide for "severe to severe penalties" for dealing with such violations.
Sebi said that its probe revealed that PACL and its four directors -- Tarlochan Singh, Sukhdev Singh, Gurmeet Singh and Subrata Bhattacharya -- had mobilised funds from the general public through illicit collective investment schemes including in the name of purchase and development of agriculture land.
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