Answers to the Strategist quiz (#476)

1. Name this North American company that has been appointing a chief play officer after a stringent selection process since 2009? Also name its current CPO
   Emile Burbidge, a 12-year-old boy from St-Bruno, Quebec, has been selected as "chief play officer" for Toys "R" Us Canada
    
2. Connect the Norwegian explorer, Captain Roald Amundsen, first man to reach the South Pole in 1911, Captain Robert Falcon Scott, Sir Ernest Shackleton who were also explorers who reached the South Pole and the first non-stop transatlantic flight with a brand and what do you arrive at?
   All the South Pole explorers wore Burberry gabardine clothing and used tents also made by gabardine.
    
3. From a brand showcasing perspective what is common to the erstwhile Kingfisher airlines and Vistara Airlines?
   Deepika Padukone as their brand ambassador
    
4. It was first set up by NCR (National Cash Register) company, BBC took it over and now it has changed hands once again and is with an investment bank that was set up in 1908. It is considered as the world's most prestigious and the first of its kind that was set up in 1999. What is it?
   The Samuel Johnson Prize for Non-Fiction is an annual British prize. Since November 2015 it has been named the Baillei Gifford Prize after the investment bank that signed up to sponsor it for the next five years
    
5. What is common to Nonesuch, Roadrunner, Eastwest, Canvasback and Rhino?
   All music record labels owned by Warner Music
    
6. The second highest purchase price ever paid in the world for a painting at an auction was $170.4 million. Name the painting and state the manner in which its bidder paid for it.
   The painting was a Modigliani 1917 oil on canvas called "Nu Couche", a nude on the couch. It was bought by Liu Yiqian, a taxi driver-turned-billionaire by using his American Express Centurion credit card
    
7. What is the term used to describe equipment placed on or near streets, such as bus shelters, signs, benches, kiosks used as a medium for outdoor advertising?
   Street furniture
    
8. The locals called it by a name which means Large Magellanic Cloud or "the land of the long white cloud". It was renamed after a province in the Netherlands by an explorer who worked for the Dutch East India Company in the 1640s. Name the country and also mention the original name by which it was known.
   New Zealand. The Maoris called it Aotearoa which meant a large cloud
    
9. Which brand that was introduced in the early 1900s in India uses the catch phrase "Go Greedy"?
   Hamdard's Rooh Afza sherbet introduced in 1907
    
10. Identify this 100-plus-year-old brand and mention the recent rebellious campaign/website it created.
    The Brooks Sports, Inc. is an American running company. It launched a pre-Rio 2016 campaign along with a website called Rule 40.com. Rule 40 was created to protect investments of the official sponsors of the Olympics
    

There was one correct entry to quiz No 476. Shweta Sharma from Kanpur, wins Rs 2000. The winner is based on the first correct entry received.